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Best Phone to Buy in 2026: The One Most People Should Get

15 min readVerified Oct 2026
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Best Phone to Buy in 2026: The One Most People Should Get

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Our picks at a glance

Quick links
  1. Top PickApple iPhone 17 Price
  2. Budget PickGoogle Pixel 10a Price
  3. Also Worth a LookSamsung Galaxy S26 Price
  4. Upgrade PickSamsung Galaxy S26 Ultra Price

The best phone to buy in 2026, for most people, is the Apple iPhone 17: it finally gives the regular iPhone a 120Hz screen and 256GB of storage, which were the two reasons to pay for a Pro. I nearly gave the top spot to the Samsung Galaxy S26 Ultra instead, because on paper it does everything, from a 5x periscope zoom to a built-in pen. I didn’t, because most people would pay for a zoom lens and a stylus they open twice a month.

If your current phone is three or four years old, the battery fades by mid-afternoon and the storage warning never goes away, you’re the reader I had in mind. Picking the best phone to buy in a year of modest upgrades is mostly about not overpaying. Below are four phones on sale in the US right now, one per budget and habit, with the catch on each one spelled out.

In this guide
  1. The Short Answer
  2. What Matters in a Phone (and What Doesn’t)
  3. Apple iPhone 17: The Phone Most People Should Buy
  4. Google Pixel 10a: The Cheapest Phone I’d Still Recommend
  5. Samsung Galaxy S26: The Small Android With the Longest Runway
  6. Samsung Galaxy S26 Ultra: Worth It Only If You Use the Zoom and the Pen
  7. Compared at a Glance
  8. Match It to Your Setup
  9. What Didn’t Make the Cut
  10. How I Picked the Best Phone to Buy in 2026
  11. Questions Owners Keep Asking
  12. Buy Once, Buy Right: The Bottom Line
  13. Sources
  14. Related guides

The Short Answer

Buy the Apple iPhone 17 unless you already live on Android or need a long zoom. It costs the same tier as the Galaxy S26 and the Galaxy S26 Ultra costs a lot more, and it gives you a better-rounded phone for daily life than either.

Top Pick

Apple iPhone 17

Most people, and anyone upgrading from an iPhone 12 or 13

Key specs

  • 6.3-inch OLED, ProMotion up to 120Hz, Always-On
  • A19 chip, 256GB or 512GB storage
  • 48MP Fusion Main and 48MP Fusion Ultra Wide, 18MP Center Stage front
  • MagSafe and Qi2 up to 25W, IP68

Reasons to buy

  • 120Hz screen and 256GB base storage, once Pro-only
  • Battery life GSMArena praised for the size
  • Center Stage front camera widens for group shots

Reasons to avoid

  • No telephoto lens; 2x is a crop of the main sensor
  • Loses performance as it heats in long games
  • USB-C still runs at USB 2 speed

Full specs and support: www.apple.com

On Android, the Google Pixel 10a is the budget pick and the Samsung Galaxy S26 is the small flagship. Every pick in this guide is collected in my Amazon storefront.

What Matters in a Phone (and What Doesn’t)

Three things decide whether a phone still feels good in year three. Spec sheets bury two of them.

Years of software updates

A phone stops being safe to use when it stops getting security patches, not when it gets slow. Samsung and Google now promise up to seven major Android upgrades on the Galaxy S26, the Galaxy S26 Ultra and the Pixel 10a. That is the single biggest change in phone buying in the last few years, and it makes a cheaper phone a much safer long-term buy than it used to be.

Screen refresh rate

Refresh rate is how many times a second the screen redraws. At 120Hz, scrolling a feed or a web page looks smooth; at 60Hz, it smears a little, and once you’ve used 120Hz you notice. Every phone I recommend here runs at 120Hz. That’s the main reason the iPhone 17e is not on the list.

Battery and charging

Battery size in mAh only tells you part of the story, because chips and screens use power differently. Charging speed matters more than people think. A phone that refills half its battery in about 30 minutes rescues a bad day; one that needs an hour does not.

Size you can live with

Three of these four phones have a 6.3-inch screen, and that’s not an accident. It’s the size most hands can still use one-thumbed on a bus. Go up to a 6.9-inch phone like the Galaxy S26 Ultra and you gain a better screen for video and games, but you lose the pocket and the one-handed grip.

The spec people overpay for: megapixels

The Galaxy S26 Ultra has a 200MP main camera. The iPhone 17 has a 48MP one. Neither number tells you which takes the better photo of your kid at dusk, because processing and sensor size do most of that work. What a bigger number doesn’t buy you is zoom. If you shoot from the bleachers or the back of a concert, a real telephoto lens matters far more than megapixels.

Apple iPhone 17: The Phone Most People Should Buy

The iPhone 17 is the first base iPhone that doesn’t feel like it was held back on purpose. Apple’s spec sheet lists a 6.3-inch OLED screen with ProMotion up to 120Hz and an Always-On display, the A19 chip, and storage that starts at 256GB. The cameras are a 48MP Fusion Main and a 48MP Fusion Ultra Wide, and the front camera is an 18MP Center Stage unit that can widen the frame for group shots without turning the phone.

GSMArena’s review called it the best-rounded base iPhone Apple has made and praised its battery life for the size. Apple quotes up to 30 hours of video playback, MagSafe and Qi2 wireless charging up to 25W, and an IP68 rating. For someone moving up from an iPhone 12 or 13, every one of those is a noticeable upgrade, and the doubled base storage alone ends the photo-deleting ritual.

Now the catches. There is no real telephoto, so the 2x setting is a crop of the main sensor, and anything further gets soft fast. GSMArena also found that without a vapor chamber it loses a big chunk of its performance as it heats up in long games. And the USB-C port still runs at USB 2 speed, up to 480Mb/s, so copying an hour of 4K video to a computer is slow. None of those will bother a typical owner who texts, scrolls, video-calls and takes photos of the dog. They will bother a heavy mobile gamer or someone who shoots a lot of video.

  • Buy It If: you’re on an older iPhone, you want a phone that does everything well, and you mostly shoot photos within arm’s reach.
  • Skip It If: you zoom in on distant subjects often, play long 3D gaming sessions, or move big video files to a computer every week.

Google Pixel 10a: The Cheapest Phone I’d Still Recommend

Budget Pick

Google Pixel 10a

Anyone who wants a good phone for about half the price of a flagship

Key specs

  • 6.3-inch pOLED, 120Hz
  • Google Tensor G4, 8GB RAM, 128GB or 256GB
  • 5,100mAh battery, 30W wired, 10W wireless
  • 48MP main and 13MP ultrawide cameras

Reasons to buy

  • Strong battery life and speakers
  • Camera with no bump that sits flat
  • Up to seven major Android upgrades

Reasons to avoid

  • Nearly identical to the Pixel 9a, at a higher price
  • Plastic back and thick bezels
  • Not built for heavy 3D games

The Pixel 10a is the phone I’d hand a parent, a teenager or anyone who just wants a good phone for roughly half the money. It has a 6.3-inch 120Hz OLED screen, a 5,100mAh battery, the Tensor G4 chip with 8GB of RAM, a 48MP main camera and a 13MP ultrawide. Wired charging tops out at 30W and wireless at 10W. And like the Samsungs, it is set to get up to seven major Android upgrades.

GSMArena’s review liked the battery life, the speakers, the bright screen and the camera, and pointed out that the camera sits flat with no bump. Google’s photo processing is the reason Pixels punch above their price: point, tap, and the shot usually comes out right without fiddling with settings.

The honest problem is that it’s barely new. The same review describes it as close to a rereleased Pixel 9a, with the same screen, chip, battery and camera hardware, at a higher price. The back is plastic and the bezels are thick. Heavy 3D games are not what the Tensor G4 is built for either. If you can still find a new Pixel 9a for noticeably less, buy that instead; if not, the Pixel 10a is still the cheapest phone here I’d stand behind.

  • Buy It If: your budget is about half a flagship, you want a camera that gets the shot without fuss, and you plan to keep the phone for years.
  • Skip It If: you already own a Pixel 9a, you game a lot, or you want a zoom lens.

Samsung Galaxy S26: The Small Android With the Longest Runway

Also Worth a Look

Samsung Galaxy S26

Android owners who want a small flagship with a 3x zoom

Key specs

  • 6.3-inch AMOLED, 120Hz, 167g
  • Snapdragon 8 Elite Gen 5 (US), 12GB RAM
  • 4,300mAh battery, 25W wired, 15W wireless
  • 50MP main, 10MP 3x telephoto, 12MP ultrawide

Reasons to buy

  • Real 3x telephoto in a pocketable body
  • Selfie camera with autofocus
  • Up to seven major Android upgrades

Reasons to avoid

  • Minor upgrade over the Galaxy S25
  • Small battery and slow charging for the price

The Galaxy S26 is for the Android owner who wants a flagship that fits in a jeans pocket. It weighs 167g, has a 6.3-inch 120Hz AMOLED screen, and in the US it runs the Snapdragon 8 Elite Gen 5 with 12GB of RAM. Unlike the Pixel 10a and the iPhone 17, it has a proper 10MP 3x telephoto alongside the 50MP main and 12MP ultrawide cameras.

GSMArena’s review credited it with a premium build, a bright screen, a selfie camera with autofocus and better battery life and charging than the Galaxy S25. Samsung’s promise of up to seven major Android upgrades makes it a phone you can keep a very long time.

So why isn’t it higher? It’s a minor upgrade over last year’s model, its 4,300mAh battery is small next to rivals, and its 25W wired and 15W wireless charging is slow for the money. GSMArena’s own advice was blunt: unless you strongly prefer Samsung’s software, there are better phones at the same price. I agree for most buyers. Pick it if you want Android, want a 3x zoom, and want a small phone, all three at once.

  • Buy It If: you’re staying on Android, you want a 3x zoom, and a big phone feels like a brick in your hand.
  • Skip It If: you’re a heavy user who needs a full day plus an evening on one charge, or you want fast top-ups between meetings.

Samsung Galaxy S26 Ultra: Worth It Only If You Use the Zoom and the Pen

Upgrade Pick

Samsung Galaxy S26 Ultra

People who will use a 5x zoom or the S Pen every week

Key specs

  • 6.9-inch AMOLED, 120Hz, Privacy Display
  • Snapdragon 8 Elite Gen 5
  • 5,000mAh battery, 60W wired charging
  • 200MP main, 50MP 5x periscope, 10MP 3x, 50MP ultrawide

Reasons to buy

  • 5x periscope zoom and built-in S Pen
  • Much faster charging than the S25 Ultra
  • Privacy Display hides the screen from side angles

Reasons to avoid

  • Most expensive phone here by a wide margin
  • CPU throttles heavily under long loads
  • Camera hardware trails the best Android camera phones

This is the phone I almost recommended to everyone. The Galaxy S26 Ultra has a 6.9-inch 120Hz screen, a 5,000mAh battery with 60W wired charging, and four rear cameras: a 200MP main, a 50MP ultrawide, a 10MP 3x telephoto and a 50MP 5x periscope telephoto. It also has the built-in S Pen and Samsung’s new Privacy Display, which GSMArena found genuinely useful on a train or in an open office.

For the person who photographs their kids’ games from the stands, signs PDFs on the go or games on a big screen, it’s the most capable phone here. GSMArena also measured much faster charging and better battery life than the S25 Ultra from the same capacity cell.

The drawbacks are real at this tier. It’s the most expensive phone in this guide by a wide margin. GSMArena found the CPU throttles heavily under long loads, which matters for marathon gaming sessions, and said its camera hardware trails the best Android camera phones. Readers in the comments under that review also grumbled about the battery and the cameras. If you won’t use the S Pen or the 5x zoom every week, you’re paying for features that sit in a drawer.

  • Buy It If: you shoot sports, wildlife or stage shows from a distance, you sign or mark up documents on your phone, or you want the biggest screen for games and video.
  • Skip It If: you want a phone you can use one-handed, or you mostly take photos of people and food across a table.

Compared at a Glance

PhoneScreenChipBattery and chargingRear camerasBest for
Apple iPhone 176.3-inch OLED, up to 120HzA19Up to 30 hours video playback (Apple); 25W MagSafe and Qi248MP main, 48MP ultra wideMost people, iPhone owners
Google Pixel 10a6.3-inch OLED, 120HzTensor G4, 8GB RAM5,100mAh; 30W wired, 10W wireless48MP main, 13MP ultrawideTight budgets, first smartphones
Samsung Galaxy S266.3-inch AMOLED, 120HzSnapdragon 8 Elite Gen 5 (US)4,300mAh; 25W wired, 15W wireless50MP main, 10MP 3x tele, 12MP ultrawideSmall-phone Android fans
Samsung Galaxy S26 Ultra6.9-inch AMOLED, 120HzSnapdragon 8 Elite Gen 55,000mAh; 60W wired200MP main, 50MP 5x periscope, 10MP 3x, 50MP ultrawideZoom shooters, S Pen users

Match It to Your Setup

Coming from an older iPhone

Get the iPhone 17. Your apps, photos and Apple Watch carry over in minutes, and the 120Hz screen and 256GB base storage are the two things an iPhone 12 or 13 owner will notice on day one.

Gaming on the couch

The Galaxy S26 Ultra has the biggest screen and the strongest chip here, so it’s the pick if mobile games are a big part of your day. Know that it throttles in long sessions. The iPhone 17 does too, and the Pixel 10a is the wrong phone for heavy 3D games.

On a tight budget

Buy the Pixel 10a. It costs about half what the iPhone 17 does, gets years of updates, and the camera is far better than its price suggests.

Shooting from the bleachers

You need a telephoto lens, which rules out the iPhone 17 and the Pixel 10a. The Galaxy S26 gets you a 3x zoom in a small body; the Galaxy S26 Ultra adds the 5x periscope for the far end of the field.

What Didn’t Make the Cut

  • Apple iPhone 18 Pro: a superb phone with a telephoto and a variable-aperture camera, but it costs a lot more than the iPhone 17 for features most people won’t use.
  • Apple iPhone 17e: cheaper than the iPhone 17, but it has a single rear camera and a 60Hz screen, and those are the two things I’d notice every day.
  • Google Pixel 11 Pro XL: a bright screen and great cameras, but it’s large and priced alongside the Galaxy S26 Ultra.
  • Google Pixel 9a: nearly the same phone as the Pixel 10a; buy it instead only if you find it new for clearly less.

How I Picked the Best Phone to Buy in 2026

My method is research, not testing: this guide is built from the manufacturers’ spec sheets and from published testing and owner feedback reported by named outlets, and it was drafted with AI assistance.

I started with 11 phones on sale in the US this October: the iPhone 17, iPhone 17e and iPhone 18 Pro; the Galaxy S26, S26+, S26 Ultra and S25 FE; the Pixel 9a, Pixel 10a and Pixel 11 Pro XL; and the Motorola Razr Fold. I compared Apple’s, Samsung’s and Google’s spec sheets against the lab results and verdicts GSMArena and Tech Advisor have published.

Then I weighed them on the three factors above: update promise, a 120Hz screen, and battery plus charging. I left out foldables because of their price and fragility, and phones not sold in the US. I also dropped any phone whose extra cost buys mostly camera hardware most owners won’t use.

Questions Owners Keep Asking

What is the best phone?

For most people in 2026 it’s the Apple iPhone 17, because it covers screen, storage, battery and cameras well for the money. If you want Android, the Pixel 10a is the budget answer and the Galaxy S26 Ultra is the no-compromise one.

Is the iPhone 17 worth it over the iPhone 17e?

Yes, for most people. The iPhone 17 adds a 120Hz ProMotion screen and a 48MP ultra wide camera, and both of those show up every single day, not just on spec sheets.

Is the Galaxy S26 or the iPhone 17 better?

The iPhone 17 is the better phone for most people, and the Galaxy S26 is better only if you want Android and a 3x zoom. The iPhone wins on base storage and charging; the Samsung wins on the telephoto lens and on weight.

Should I wait for next year’s model?

Only if your current phone is working fine. Each of these phones got a modest update over the model before it, so waiting rarely buys a big jump, while a dying battery costs you every day.

The short version, if you would rather watch it.

Buy Once, Buy Right: The Bottom Line

  • Tight budget: the Google Pixel 10a, for its battery, its camera and its update promise.
  • Mid-range and most people: the Apple iPhone 17, the best-rounded phone here.
  • No budget limit: the Samsung Galaxy S26 Ultra, but only if you will use the 5x zoom or the S Pen.

If I were buying one phone today with my own money, it would be the iPhone 17. Every pick is in my Amazon storefront.

Sources

The picks above are collected in my Amazon storefront, so you are not hunting model numbers across five tabs.

All of our current picks in one place

The Everyday Tech Reviews Amazon storefront, updated as our recommendations change.

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